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Grow · Demand you can measure

Social. Social media marketing agency in Calicut & Kerala

Marketlube is a social media marketing agency in Calicut, Kerala, planning, producing and managing Instagram, Facebook, LinkedIn and YouTube content for brands across India and the Gulf. Strategy, reels, design, captions and community management come from one team, measured by saves, shares and enquiries rather than likes.

  • Evergreen Instagram grid for the 'cosy home' interiors campaign

    Evergreen · Instagram grid

  • Streetwear reel

  • Big Deals Instagram profile on an iPhone: listing, question and team posts (bio and phone numbers blurred)

    Big Deals · Instagram profile

Posting every day and still hearing nothing back?

Most brand feeds fail the same way: content made to fill a calendar, not to make anyone stop, save or send a message. Followers creep up; enquiries don't.

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We start with what your buyers actually search, save and share, then build a monthly calendar around a few repeatable formats: reels first, carousels for depth, stories for conversion. Every post is designed, written and edited in Calicut, captioned in English or Malayalam as the audience needs, and published on a rhythm the algorithm rewards.

Social is where Kerala shops, Dubai restaurants and GCC service brands get judged before anyone calls. We run the community side too, from comments and DMs to creator and influencer collaborations. And we report on what moved enquiries, so the feed earns its budget.

What we hold ourselves to

Service targets and planning benchmarks, not claims about any client’s results.

of content approved before the month starts
30 days
reply target on comments and DMs, business hours
< 4 hours
caption languages: English and Malayalam
2

Tools we run it on

  • Instagram
  • Facebook
  • LinkedIn
  • YouTube Shorts
  • Meta Business Suite
  • Meta Ads
  • Adobe Creative Cloud
  • Figma

What’s included

Six parts, scoped to what you need and quoted before anything starts.

Malayalam teaser poster concept: 'ആരും പറയാത്തൊരു കഥ' (a story no one has told), 'Spreading soon'.
Frames from three Skymark Education reels side by side: a presenter under the words Free education in Austria, a presenter in a courtyard under Physics Chemistry Maths, and a presenter beside the Abroad Edu Conclave 2024 logo
Willmount's Instagram grid designed by Marketlube, on a phone

Our work for social media marketing, newest first

  • Social strategy

    Audience, content pillars, formats and tone of voice written down, so every post has a job before it's made.

  • Monthly content calendar

    Posts, reels and stories planned 30 days ahead and approved by you in one sitting.

  • Reels production

    Scripted, shot and edited short-form video built for the first three seconds, which decide reach.

  • Design & copywriting

    Carousels, statics and captions in your brand system, in English or Malayalam.

  • Community management

    Comments and DMs answered in business hours, with sales enquiries handed to your team or CRM.

  • Influencer & creator collabs

    Kerala and Gulf creators shortlisted by audience fit, briefed, contracted and tracked by code or link.

Five steps. No surprises.

Every stage has an owner, a deliverable and a sign-off, all agreed with you before it starts.

Book a discovery call
  1. Listen

    We audit your feed, your competitors and what customers save, share and ask about in DMs.

  2. Plan

    Pillars, formats and a 30-day calendar, agreed with you before production starts.

  3. Produce

    Shoots, edits, design and captions made in batches, so quality doesn't slip mid-month.

  4. Publish & engage

    Posts go out when your audience is online; replies and DM hand-offs are handled daily.

  5. Review

    A monthly report on reach, saves, shares and enquiries, and on what changes next month.

Work that proves it.

See all work

Read this before you brief us.

All articles
How much does social media management cost in Kerala?

Most retainers fall between ₹25,000 and ₹80,000 a month, depending on how many reels, posts and platforms you need; shoot days and ad spend are separate. Gulf retainers usually start around AED 3,500 a month. You get a fixed monthly scope in writing before we start.

How many posts and reels will we get?

It depends on the plan, but a typical growth scope is 12–16 feed posts and 6–10 reels a month, plus stories. We'd rather publish fewer, better pieces than fill a grid with filler.

Do you shoot the content, or do we?

Either works. We run planned shoot days in Calicut and across Kerala for reels and product content, and turn your own phone footage into edits when speed matters more than polish.

Are you an Instagram marketing company, or do you handle other platforms?

Instagram is usually the centre for consumer brands in Calicut and across Kerala, but we also run Facebook, LinkedIn for B2B and YouTube Shorts. We pick platforms by where your buyers are, not by habit.

Do you do influencer marketing in Kerala and the UAE?

Yes. We shortlist creators by audience fit and engagement quality rather than follower count, handle briefs and usage rights, and track each collaboration with codes or links so you can see what it returned.

Can you manage social media for our Dubai brand?

Yes. We run Gulf accounts from Calicut, as for Tailor on Wheels in the UAE, with GCC posting hours and seasonal calendars for Ramadan, Eid, National Day and DSF. Approvals happen over WhatsApp or email, whichever you prefer.

Start a project

Let's grow what works.

Tell us where you want to be in 12 months. A strategist replies within one working day, and after a short call the plan, the numbers and the team follow in writing within 48 hours.

Every rupee you spend with us has to earn its keep.