Packaging & PrintTea Today · Restaurants & Cafés
Cups, boxes and wraps that carry the café to go.
Tea Today orange takeaway boxes and burger packaging
Overview
The takeaway range for Tea Today: cups, burger boxes, snack bags, wrapping paper and a delivery box. Every piece is built from the identity's orange and flame-drop pattern, so an order is recognisable from across the room.
The brief
For a café that sells over the counter and through delivery as much as at the table, packaging is the part of the brand most customers actually hold. It travels to offices, cars and homes, and ends up in photos.
Read moreShow less
The brief was a packaging family that feels unmistakably Tea Today, prints economically in volume, and stays consistent across very different formats, from a paper cup to a clamshell box.
The work
Frames from our work for Tea Today. Mockups show the designs in use.
How we approached it
Orange as the container
Solid brand orange on cups and boxes, so the packaging reads as Tea Today even when the logo is turned away.
Pattern for the in-between
The flame-drop and wave pattern covers wraps, bags and box sides, turning plain paper into branded surface.
Logo in a roundel
A circular logo lockup sized for lids, stickers and box tops, with a QR code planned into the box artwork.
One family, many formats
Shared placement and colour rules across cups, clamshells, snack bags and the delivery box, so new items slot straight in.
The outcome
A takeaway packaging family that extends the Tea Today identity to every order leaving the counter, from cups, burger boxes and snack bags to wrapping paper and the delivery box.
Start a project
Want work like this?
Tell us what you're building. A strategist replies within one working day, and after a short call the plan, the timeline and the quote follow in writing within 48 hours.
Every rupee you spend with us has to earn its keep.
