E-commerceRetail & E-commerce
A Shopify furniture store where the cart becomes a WhatsApp conversation.

Furnixr furniture store home page with a velvet and gold bar stool
Overview
Furnixr sells chairs, tables, pouffes and wall decor online in India. Its Shopify store pairs a warm, gallery-like catalogue with an ordering flow that ends in a WhatsApp conversation, so every order starts with a person.
The brief
Furniture is a considered purchase. Buyers want to ask about finishes, sizes and delivery before they commit, and a cold checkout page loses them.
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Furnixr needed a catalogue of a few hundred pieces that felt curated rather than crowded, plus an ordering flow that kept the conversation going instead of ending it at a payment form.
The work
Frames from our work for Furnixr.





How we approached it
A gallery, not a warehouse
A sand-and-gold look with white product cards, big uppercase headings and a full-bleed hero, so each piece reads like an exhibit.
Shop the way people furnish
A mega menu by category, 'Shop by category' tiles and a 'Shop by room' switch for living, dining and outdoor.
The cart opens a chat
A custom slide-out cart and a repurposed Buy It Now hand the order to WhatsApp, so questions and the order happen in one thread.
Answers before the order
A pincode delivery-estimate check, and product details in accordions for overview, specifications, delivery and warranty.
The outcome
A live Shopify store with a curated catalogue, room-based browsing and WhatsApp ordering, the online showroom for Furnixr's furniture.
Explore what made it
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