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Yesjay Associates: A new website for a chartered accountancy and advisory firm in Kerala

Yesjay Associates is a chartered accountancy and advisory firm founded in 2012, with its corporate office in Aluva and branches in Kochi and Kannur.

We built its new website, yesjay.in: a page for each of its 14 services, forms that sort every enquiry by service, a WhatsApp consultation button, an insights section, and careers and culture pages for the students and professionals it hires. The new site went live in early 2026.

Visit yesjay.in Jump to the proof

Client: Yesjay Associates, chartered accountants
Offices: Aluva, Kochi and Kannur
Our work: The website, built by us
Stack: Next.js 16 on Vercel, prerendered

Yesjay Associates website home page: Kerala's Leading Consultancy, Lead the Change. We'll Power It, over a city skyline at dusk, with a Book a Consultation button

The Yesjay Associates home page on a phone: Kerala's Leading Consultancy, Lead the Change. We'll Power It, over a city skyline at dusk, with a Learn more button

yesjay.in, the site we built (30 Sep 2026) · On a phone

The firm

Who is Yesjay Associates?

Yesjay Associates is a firm of chartered accountants and advisers in Kerala. It dates itself to 2012, and today its corporate office is in Aluva, near Kochi, with branches in Kochi and Kannur. Its line on the new site is “Kerala's Leading Consultancy”.

The work runs from audits, tax and GST to company law, business valuations, foreign investment and intellectual property, with two groups of clients that need particular care: NRIs with income or property in India, and startups that need registering and funding. The firm also takes CA articleship students, so its website has to recruit as well as sell.

Founded in 2012, in Yesjay's own words
Corporate office in Aluva, branches in Kochi and Kannur
14 services, from audit and GST to NRI tax

The old site

Why did Yesjay need a new site?

Until early 2026, yesjay.in was a template from 2016, with one page for all of the firm's services. A client looking for help with NRI tax or a GST registration had to read through everything to find their own problem, and a search engine had just as little to go on.

The new site had three jobs: give each service a page of its own, bring every enquiry in already sorted, and show a student choosing a firm for articleship what working at Yesjay is like.

Services

How do 14 services fit on one site?

One page each. Every service on yesjay.in has its own page with its own heading, a short summary and the work inside it listed as fold-out rows, so a visitor reads the part they came for and skips the rest.

Tax advisory, for example, runs from income tax returns, tax planning, advance tax and TDS to foreign remittances and representation before the tax authorities, with corporate tax below it. NRI taxation covers residential status, capital gains on property sales and the 15CA and 15CB certificates for sending money abroad.

A list of the other services runs down the side of every service page, so moving from GST to company law takes one tap, and the services page shows all 14 as rows, each with “Book Appointment” and “View Details”.

A page and a heading for each of the 14 services
What's included, as fold-out rows
Every other service one tap away

The Tax advisory page on yesjay.in: a summary, individual and corporate tax services as fold-out rows, and an Other Services list down the side — A service page on yesjay.in: Tax advisory (30 Sep 2026) · Inset: the services page on a phone

The yesjay.in services page on a phone: Everything You Need, All in One Place — A service page on yesjay.in: Tax advisory (30 Sep 2026) · Inset: the services page on a phone

Enquiries

How does every enquiry arrive already sorted?

Each of the three ways in asks the question that matters first. “Book a Consultation”, in the header of every page, opens WhatsApp with the message already written: “Hi YesJay team, I'd like to book a consultation.”

The contact form asks for the inquiry type and the consultation form asks for the service, both from the same list of the 14 services plus “Others”. So an enquiry about NRI tax arrives labelled as one, and the reply can start with an answer instead of a question.

WhatsApp, with the message pre-written
A contact form that asks for the inquiry type
A consultation form that asks for the service

The contact form on yesjay.in: name, email address, an Inquiry Type list and a message box, with a yellow Submit button — The contact form, with its Inquiry Type list

Questions

What do clients ask before they call?

The home page answers five common questions in a fold-out list: which services a new company needs, what Yesjay does for NRIs and foreign clients, whether it helps with startup registration and funding, why a student should choose it for CA articleship, and whether it works as a virtual CFO.

The list sits just above the yellow band that closes every page, “Looking for expert financial or advisory support?”, with its “Book a Consultation” button, so the next step is right there when an answer isn't enough.

The Frequently Asked Questions section of the yesjay.in home page: a photo of a meeting at a desk beside five fold-out questions — The FAQ on the home page

Hiring

Why does a CA firm's website need a careers page?

Because a firm like Yesjay competes for people as well as clients. Chartered accountancy runs on articleship, and students choose the firm they train with.

So the site recruits too. On 30 Sep 2026 the careers page listed three openings, for chartered accountants, CA, CS and CMA articleship assistants and a semi-qualified CS, each with “Apply Now”, plus a way to send a resume for roles that aren't listed. A gallery of 130 photos, “Life @ YESJAY”, and a team page show what the firm is like from the inside before anyone applies.

Current openings, each with Apply Now
A culture gallery of 130 photos
A team page

Current openings on the yesjay.in careers page: Chartered Accountants, CA/CS/CMA Articleship Assistant and CS Semi Qualified, each in Kochi and full-time, with Apply Now and View Details — Current openings on the careers page (30 Sep 2026)

The build

What's under the hood?

The site is built with Next.js 16 and Tailwind CSS, and every page is prerendered, so Vercel serves it ready-made from its edge in Mumbai.

The basics that don't show are there too: HTTPS with HSTS and the usual security headers, a proper heading on every inner page, and redirects that send the old contact and services addresses to their new pages, so years of old links still land somewhere useful.

Next.js 16 and Tailwind CSS, every page prerendered
Served from Vercel's edge in Mumbai
Old addresses redirected to their new pages

pages prerendered and served ready-made (our count, 30 Sep 2026)

For the next firm

What we'd tell another professional firm.

Build the site around the services, not the firm. People rarely search for a firm first; they search for the help they need, like an NRI tax return or a GST registration, so each service deserves a page of its own that explains it plainly and offers a consultation on the spot.

Then make asking easy, and bring every enquiry in already sorted. And when a site is rebuilt, send every old address to its new page, so years of links still land somewhere useful.

A page for each service, in plain words
A consultation one tap away
Enquiries sorted before they arrive
Old addresses sent to their new pages

Proof

Every service, one tap from a consultation.

Counts were read from the live site on 30 Sep 2026.

The site is ours on the record: every page ends “Powered By Marketlube”. Our work for Yesjay is the website only, so we don't claim the films on it, or its social media and advertising. “Kerala's Leading Consultancy” and the founding year are Yesjay's own words, and the stock photography on the site illustrates its sections without showing Yesjay's offices or clients.

Counted on the live site, 30 Sep 2026

pages on the site, every one prerendered: 26pages on the site, every one prerenderedyesjay.in · 30 Sep 2026
service pages, one for each service: 14service pages, one for each serviceyesjay.in · 30 Sep 2026
ways to ask for a consultation: 3ways to ask for a consultationyesjay.in · 30 Sep 2026
industries listed on the home page: 13industries listed on the home pageyesjay.in · 30 Sep 2026

What we built for Yesjay

Structure4

26 pages, from the home page to careers
A page for each of the 14 services
An insights section for articles
A culture gallery and a team page

Enquiries4

“Book a Consultation” straight to WhatsApp
A contact form sorted by inquiry type
A consultation form sorted by service
Five answers in a home-page FAQ

Build4

Next.js 16 and Tailwind CSS
Prerendered pages on Vercel's Mumbai edge
HTTPS with HSTS and security headers
Old addresses redirected to their new pages

Services on this project: Web Design & Development
Industry: Professional services
Markets: Kerala and India
Live at: yesjay.in · client: Yesjay Associates
Another website of ours, designed and built for a home builder in Calicut, with the marketing around it.: Luxart Builders case study

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Professional firms

A firm with a lot to explain?

We design and build websites that give every service a page of its own and bring every enquiry in sorted, from one team in Calicut. Tell us what your firm does and we'll show you the plan.

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